Every image added to a site increases the time it takes for it to appear to its visitors.
Slim light images
Images created for the Internet need to differ from those destined for printed material. Choosing the best colours and complexity (resolution) is a one of the roles met by our skilled graphic designers. As is advanced levels of compression or optimisation.
Various utilities, such as this free program, carry out the process to a reasonable level, automatically.
Choosing the best format
Choosing the best image format for the nature of the image helps in getting good optimisation.
- .gif format is best suited to areas of flat colour, as often seen in illustrations and cartoons
- .jpg format is best suited to photo’s with a range of colours and shadows
What to do next
If your site would benefit from our web and graphic services or our training will benefit you, please contact us